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Unilever’s Digital Twin Revolution—A New Era for Brand Consistency and Content Integration
In an era where consumer touchpoints are proliferating and the demand for personali s ed, high-quality content is relentless, global...
Sajal Gupta
4 days ago4 min read
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The Dual Lens: Balancing Short-Term Results and Long-Term Brand Value in Digital Marketing
The modern-day advertising landscape is evolving at a breakneck pace. No longer is success measured solely by the cheapest impressions or...
Sajal Gupta
6 days ago4 min read
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Reshaping digital experiences with content and commerce
A seismic shift is redefining the digital world—one that is fundamentally altering how we experience both entertainment and shopping. The...
Sajal Gupta
Jun 273 min read
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L’Oréal: Shaping the Future of Beauty Through AI Innovation
The beauty industry is undergoing a technological renaissance, and at the heart of this transformation stands L’Oréal—a company renowned not just for its products, but for its relentless pursuit of innovation. In an era where artificial intelligence is reshaping every facet of our lives, L’Oréal is pioneering a new frontier where creativity, personalization, and science converge. With the launch of CREAITECH and Noli, L’Oréal is rewriting the rules of beauty: empowering brand
Sajal Gupta
Jun 113 min read
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